Kickstarter Data – StaX Campaign – Day 2

StaX Sections

This is a daily status with behind-the-scenes data from the StaX Kickstarter campaign. This is our effort to be completely transparent to our backers, and provide valuable information to other project creators.

StaX Kickstarter Summary – Day 2

Day 2 of the StaX campaign is in the books. Over the last 24 hours, we’ve had about $1,000 in additional pledges. Over the first 30 hours or so, we had about $2,500. Slow downs in campaigns are typical, but we have to figure out ways to drive more traffic to the campaign page.  One telling stat is that we’ve had so few video views off Kickstarter. This means our efforts to spread awareness have not been very successful.  I suspect the weekend to be slow, but we’ll have to figure out how to crank things up on Monday.

One interesting note from yesterday. We briefly appeared at the very top of the Staff Picks on Kickstarter’s Discover page. I’m guessing we were there for no more than 5 minutes. I don’t know how many views it created, but we had a run of 3 or 4 pledges during that brief period. That’s the kind of visibility that can really help drive the campaign.

Statistics Summary for Last 24 Hours

    • New Backers:  14
    • Total Pledged: $874
    • Video Views: 249
    • Sources of Pledges
      • Kickstarter: $737
      • Elsewhere: $137
Kickstarter Stats for StaX - Day 2
Kickstarter Stats for StaX – Day 2
Kickstarter Stats for StaX - Day 2
Kickstarter Stats for StaX – Day 2


Orlando Mini Maker Faire Crowdfunding panel

Orlando Mini Maker Faire 2013

DeltaMaker made an appearance at the Orlando Mini Maker Faire this past Saturday. The folks at the Orlando Science Center did a great job hosting the event and hopefully it returns to the same location next year.

Craig Rettew and I were invited to sit on a panel to discuss crowdfunding as a tool for “Makers Making Money” (the title of the panel). It was a great experience and the audience had some really good questions. We were joined on the panel by Harold Timmis ($9 Arduino) and Gabriel Anzziani (Oscilliscope Watch and two other campaigns).

Crowdfunding is evolving quickly and many support tools are popping up to aid project creators with the long tail of the project – fulfillment. Craig put a great post yesterday that I recommend anyone considering a crowdfunding campaign to take a quick read through.

Me (left) and Craig Rettew (Center) and Harold Timmis (smARtMAKER)
Me (left) and Craig Rettew (Center) and Harold Timmis (smARtMAKER)